Solid Athletix
“Awesome!”
– Jonny Jenkins, Founder of Solid Athletix
Towards the end of 2016 we were asked to make a short trailer to launch the specialist gym equipment manufacturer Solid Athletix. The Scottish-based company were using their experience in the steel industry to produce a line of high quality gym equipment for Cross Fit studios and gyms across the country.
For the trailer we proposed a combination of filming at their steel factory along with studio shots with former Scotland Rugby 7s star Roddy Grant. The launch film was released on their website and social media channels to promote their current product line.
Alongside the trailer we produce an animated version of the Solid Athletix logo.
Behind the scenes...
As with many of our studio shoots lighting played a key role in this shoot, bringing atmosphere and drama. Filming the studio elements for this film took approximately 4 hours with short breaks to configure the gym equipment.
